How the iPhone Has Recharged Apple's Sales

The video discusses Apple's recent product launches, including the iPhone 6, 6 Plus, and Apple Pay, and their impact on revenue. It highlights the slowing growth in the tablet market, particularly for iPads, and examines Apple's innovation strategy and ecosystem lock-in. The video also explores Apple's market strategy in China, the challenges of Apple Pay adoption, and the significance of Apple's partnership with IBM to penetrate the enterprise market.

How does Apple's approach to innovation differ from being a leading innovation company?

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In what ways does the Apple and IBM partnership impact enterprise usage of Apple products?

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What are the perceived limitations of using Microsoft tools on iPads?

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