Ford CEO on a Move to Mobility Services, Ride-Sharing

Ford CEO on a Move to Mobility Services, Ride-Sharing

Assessment

Interactive Video

Business, Architecture

University

Hard

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The video discusses the increasing urbanization and the resulting mobility challenges. Ford aims to address these issues through initiatives like acquiring Chariot, a shuttle service, and partnering with Motivate for bike sharing. The company plans to expand Chariot globally and form a City Solutions group. Ford is transitioning from an auto manufacturer to a mobility company, focusing on both ownership and sharing models. The video also covers market trends, economic factors, and the potential impact of Fed rate changes on the auto industry.

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3 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

What is the purpose of the newly formed group within the company focused on city solutions?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

What is the company's view on the future of transportation ownership versus sharing?

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3.

OPEN ENDED QUESTION

3 mins • 1 pt

How does the company plan to address the potential impact of interest rate changes on auto sales?

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