Overtime Sports Raises $100M to Expand Leagues

Overtime Sports Raises $100M to Expand Leagues

Assessment

Interactive Video

Business, Physical Ed, Health Sciences, Biology

University

Hard

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The company has evolved to focus on younger athletes, launching new sports leagues to engage a younger audience. They aim to expand these leagues and capitalize on media rights. The target audience, aged 15-28, seeks relatable athletes and active participation. NFTs are seen as a tool for audience engagement, not just a revenue stream.

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5 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

What strategies is the company using to engage the younger audience?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

How does the company plan to grow its audience over the next three years?

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3.

OPEN ENDED QUESTION

3 mins • 1 pt

What characteristics define the young, healthy, sports-loving audience according to the text?

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4.

OPEN ENDED QUESTION

3 mins • 1 pt

In what ways does the company view NFTs in relation to audience participation?

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5.

OPEN ENDED QUESTION

3 mins • 1 pt

What is the significance of decentralized participation in the context of the company's goals?

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