From CMO to CEO: Kristin Lemkau

The video discusses the career journey of a former CMO who became the CEO of JP Morgan's Wealth Management. It highlights the skills and challenges faced in marketing roles, the importance of mentorship, and the transition to a CEO role. The speaker shares insights on marketing strategies, data usage, and managing a workforce during the pandemic. The video concludes with career advice and the significance of raising one's hand for new opportunities.

How does the speaker view the relationship between marketing and business outcomes?

In what ways did the speaker emphasize the importance of data in their current role?

What strategies did the speaker implement to engage new clients in wealth management?

What advice did the speaker give regarding career aspirations for CMOs?