Award-winning baker Bryan Ford on drawing from his Honduran roots

Brian Ford, a renowned baker, shares his journey from an accountant to a celebrated baker. He emphasizes the emotional and cultural aspects of baking, drawing from his Honduran heritage. Brian challenges traditional Western baking norms, advocating for the inclusion of Latin American baking traditions. He provides a detailed recipe for alfajores, highlighting the importance of flavor and the joy of sharing homemade goods.

Explain the process of making alfajores as described by Brian.

What message does Brian convey about the importance of flavor over aesthetics in baking?

Discuss the challenges Brian faced in redefining artisan baking.