Ballmer: What I Would Do Differently at Microsoft
Interactive Video
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Business
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University
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Practice Problem
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Hard
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Steve Ballmer, former CEO of Microsoft, discusses his current role as the owner of the LA Clippers and his past relationship with Bill Gates. He reflects on his time as CEO, expressing a wish to have started hardware development earlier to compete more effectively in the phone market. Ballmer highlights the success of Apple and Samsung in surpassing Microsoft by focusing on phone production.
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2 questions
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1.
OPEN ENDED QUESTION
3 mins • 1 pt
What does Ballmer imply about the importance of having a position in the phone business?
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2.
OPEN ENDED QUESTION
3 mins • 1 pt
Who does Ballmer mention as the two companies that surpassed Microsoft in profitability?
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