Why is it important for entrepreneurs to understand both ideation and innovation?
Ideation versus Innovation
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Business
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University
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Hard
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The video distinguishes between ideation and innovation, explaining that ideation is the cognitive process of generating new ideas, while innovation involves implementing these ideas into reality. It emphasizes the importance of using these terms correctly and highlights how ideation can improve existing products and concepts.
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2 questions
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OPEN ENDED QUESTION
3 mins • 1 pt
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2.
OPEN ENDED QUESTION
3 mins • 1 pt
In what ways can ideation help improve a current value proposition?
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