Trendy or Consistent? Which is more important?

The video discusses the importance of balancing consistency and trendiness in content creation for social media. It emphasizes that while being trendy aids discoverability, consistency signals commitment to social networks. The speaker provides practical tips for maintaining consistency, such as saving trending content ideas and scheduling creation and posting times.

Why is it important to tie business content to trending topics?

What steps should one take to ensure they are consistently posting content?