15 new E. coli cases linked to McDonald's Quarter Pounders, total now at 90

15 new E. coli cases linked to McDonald's Quarter Pounders, total now at 90

Assessment

Interactive Video

Business

University

Hard

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The transcript discusses the impact of a recent outbreak on McDonald's business, focusing on the company's efforts to regain customer trust. The CFO highlights a slight increase in third-quarter same-store sales, despite an overall decline. The outbreak led to a drop in daily sales and foot traffic, but the affected menu item has returned without the problematic ingredient.

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5 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

What is the current focus of the company's chief financial officer?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

How did McDonald's shares perform today?

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3.

OPEN ENDED QUESTION

3 mins • 1 pt

What change occurred in the third quarter same store sales?

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4.

OPEN ENDED QUESTION

3 mins • 1 pt

What happened to daily sales and foot traffic after the outbreak announcement?

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5.

OPEN ENDED QUESTION

3 mins • 1 pt

What modification was made to the quarter pounders linked to the outbreak?

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