Uber Changes Its Tune on Scheduled Rides

The video discusses Uber's introduction of a scheduling feature in response to customer demand, despite the company's initial belief in on-demand service. This feature allows users to book rides in advance, affecting surge pricing similarly to on-demand rides. The discussion also covers Uber's competitive response to Lyft, which has been promoting flexibility to business clients. Additionally, the video touches on Uber's future challenges, including self-driving cars, competition in China, and potential partnerships with companies like Fiat.

How does surge pricing affect the decision-making process for users when booking an Uber?

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What is the significance of scheduling rides in advance according to the text?

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In what ways are Uber and Lyft competing in the market according to the discussion?

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What challenges is Kalanick facing in the competitive landscape of ride-sharing?

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What does the text suggest about the future direction of Uber's product development?

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