VOICED : Tradicional muneca Lele ayuda a subsistir a comunidad indigena mexicana en la pandemia

Lelea dolls, representing Otomi culture, have become a lifeline for artisans during the pandemic. With tourism halted and sales plummeting, these artisans turned to bartering their dolls for essential goods. Despite the challenges, they found community support and hope to return to normalcy soon. Customers can choose from various doll sizes, though some question the fairness of barter deals given the craftsmanship involved.

What role do the Lelea dolls play for the Otomi community during the pandemic?

• They serve as cultural ambassadors and help the community survive.

• They are used as toys for children.

• They are exported to other countries.

• They are used in traditional ceremonies.

Why did the artisans decide to barter their dolls?

• To exchange them for luxury items.

• To promote their brand internationally.

• To obtain essential goods due to loss of income.

• To increase their profits.

What impact did the pandemic have on the artisans' ability to sell their dolls?

• It increased their sales significantly.

• It allowed them to open new stores.

• It had no impact on their sales.

• It made it difficult to sell due to deserted city areas.

How do customers choose which Lelea doll to take?

• Depending on the popularity of the doll.

• According to their conscience or the value of exchanged goods.

• Based on the color of the doll.

• Based on recommendations from friends.

What is the hope of the artisans for the future?

• To move to a different city.

• To start selling online exclusively.

• To return to street selling soon.

• To stop making dolls altogether.