Consumer Theory and Decision-Making

Consumer Theory and Decision-Making

Assessment

Interactive Video

Business

9th - 10th Grade

Hard

Created by

Patricia Brown

FREE Resource

Consumer theory studies how individuals decide to spend their money based on preferences and budget constraints. It is a part of microeconomics and helps predict consumer behavior, which is crucial for businesses and economists. The theory assumes utility maximization, non-satiation, and decreasing marginal utility. While it provides insights into demand curves and economic impacts, it faces limitations due to assumptions about rational behavior. An example with Kyle illustrates these concepts, highlighting the theory's practical applications and challenges.

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10 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the primary focus of consumer theory?

The study of international trade

The study of how people decide to spend their money

The study of how businesses set prices

The study of government spending

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which of the following is an assumption made by consumer theory?

Consumers always make irrational decisions

Consumers aim to maximize their utility

Consumers have unlimited resources

Consumers are indifferent to prices

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What does the concept of 'non-satiation' imply in consumer theory?

Consumers are always satisfied with their purchases

Consumers never want to buy more

Consumers always want to buy more

Consumers are indifferent to additional purchases

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How does consumer theory help businesses?

By determining tax rates

By setting government policies

By understanding consumer spending patterns

By predicting stock market trends

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

In the example of Kyle, what are his options for spending $200?

Buying 15 pizzas and 1 video game

Buying 20 pizzas or 4 video games

Buying 10 pizzas and 2 video games

Buying 5 pizzas and 5 video games

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a limitation of consumer theory according to behavioral economics?

Consumers never change their preferences

Consumers always have perfect information

Consumers are always logical

Consumers sometimes make decisions based on emotions

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a key criticism of consumer theory?

It assumes all consumers have the same preferences

It assumes prices are always constant

It assumes consumers have unlimited resources

It assumes consumers always make rational decisions

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