What is a common misconception about Facebook's data collection methods?

Understanding Online Privacy and Advertising

Interactive Video
•
Business
•
9th - 10th Grade
•
Hard

Jackson Turner
FREE Resource
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10 questions
Show all answers
1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Facebook uses social media activity for ads.
Facebook tracks location data.
Facebook listens to conversations through microphones.
Facebook uses cookies to track users.
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
How does online tracking technology compare to a real-world scenario?
It's similar to a salesperson following you in a mall.
It's like a billboard advertising products.
It's similar to a TV commercial.
It's like a friend recommending products.
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is the primary function of a cookie in online advertising?
To track user behavior on websites.
To enhance website loading speed.
To store user passwords.
To provide customer support.
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is the purpose of building a user profile through cookies?
To enhance customer service.
To increase website traffic.
To serve personalized ads.
To improve website design.
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is re-targeting in online advertising?
Offering discounts to first-time buyers.
Sending promotional emails to users.
Following users with ads after they visit a site.
Showing ads to new users.
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
How does 'social proof' influence online shopping?
By showing customer reviews to influence purchases.
By providing personalized product recommendations.
By offering discounts based on social media activity.
By tracking social media friends' purchases.
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is a potential issue with online customer reviews?
They are only available for popular products.
They are not visible to all users.
They can be fake and paid for.
They are always positive.
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