Joi Ito: Want to innovate? Become a "now-ist"

The speaker shares a personal story of the 2011 Japan earthquake, leading to the creation of Safecast, a citizen science project for radiation data collection. The talk explores how the Internet has transformed innovation, reducing costs and enabling bottom-up, democratic approaches. Examples from the Media Lab, Shenzhen, and bioengineering illustrate this shift. The speaker emphasizes the importance of learning, adaptability, and modern innovation principles like the power of pull and compass over maps.

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