Smirnoff Hosts Press Conference with Nas and NERD to Announce Smirnoff

The transcript discusses the potential of hip-hop culture to support pioneers who struggle to re-enter the music industry. It highlights the challenges faced by older artists due to ageism, despite their talent. The speaker emphasizes the importance of community and staying relevant, citing Rakim's view that age is less important than origin. The speaker also shares personal experiences of overcoming age-related barriers in hip-hop.

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