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What Ever Happened to Surge? The '90s Most Extreme Soda
Interactive Video
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History, Physical Ed, Business
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11th Grade - University
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Hard
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The video explores the rise and fall of Surge, a citrus soda by Coca-Cola, aimed to compete with Mountain Dew in the 1990s. Despite an aggressive marketing campaign, Surge faced backlash from parents and schools, leading to its decline. However, a strong online community pushed for its return, resulting in a brief resurgence. The video highlights Coca-Cola's strategic missteps and the cultural impact of Surge.
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