
Juul CEO Steps Down, Replaced By Former Tobacco Exec.
Interactive Video
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Business, Journalism, Social Studies
•
9th - 12th Grade
•
Hard
Wayground Content
FREE Resource
Juul, a popular e-cigarette brand, is reportedly under criminal investigation. CEO Kevin Burns has stepped down, with KC Crosthwaite, a former Altria executive, taking over. Crosthwaite aims to work with regulators and earn public trust. Juul will cease advertising and lobbying efforts, complying with FDA policies. The company is also under federal investigation in California.
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