Parents Struggle To Find Baby Formula Due To Shortage

The video discusses the ongoing baby formula shortage, highlighting the blame game between manufacturers and retailers. Joan Driggs from YRI explains that shared supply chain issues, exacerbated by the Omicron variant, are affecting availability. The emotional nature of purchasing baby formula and the fear of stockouts lead to increased buying. The pandemic has not directly increased demand but has tightened supply, causing consumers to buy more when available. Solutions involve manufacturers ensuring product availability and consumers being flexible with product types. Future demand is expected to stabilize as supply chains improve.

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