Lewin's 3 Stage Process of Change

Lewin's 3 Stage Process of Change

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Business

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Kurt Lewin's change model views organizational change as a process involving unfreezing, implementing change, and refreezing. The unfreezing phase involves creating urgency and building support. Implementation includes setting targets and overcoming obstacles. Refreezing solidifies changes and rewards adoption. The model is critiqued for not addressing continuous change but is effective for isolated change events.

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OPEN ENDED QUESTION

3 mins • 1 pt

What new insight or understanding did you gain from this video?

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