PESTLE Analysis - The Simplest explanation ever

The video introduces Pestel analysis, a management framework for analyzing external factors affecting businesses. It explains the categories of Pestel: political, economic, social, technological, legal, and environmental. The video also highlights the connection between Pestel and SWOT analysis, emphasizing the importance of understanding external influences on business operations. Each category is discussed in detail, illustrating how these factors impact projects and organizations. The video concludes with a promise to cover SWOT analysis in future content.

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