Why It's So Hard to Admit You're Wrong | Cognitive Dissonance

The video explores cognitive dissonance, a psychological concept introduced by Leon Festinger, which occurs when beliefs or behaviors are inconsistent. It discusses how cognitive dissonance can lead to discomfort but also personal growth. The video explains factors affecting resistance to change and strategies to reduce dissonance, such as rationalization and selective exposure. It highlights the importance of being aware of biases and making informed decisions.

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