Kevin Spacey Speaks at the MacTaggart Lecture in Edinburgh

The transcript discusses the evolution of storytelling in television, focusing on the success of 'House of Cards' and Netflix's innovative approach. It highlights the inefficiencies of traditional pilot seasons and the cost-effectiveness of Netflix's model, which allows for full-season releases. The speaker emphasizes the importance of giving audiences control over their viewing experience, drawing parallels with lessons from the music industry. The narrative underscores the shift towards data-driven decisions and the changing landscape of content consumption.

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