EVENT CAPSULE CLEAN - JCPenney Launches THE BODY By Elle Macpherson Intimates at JC Penney Showroom on April 10, 2014 in

El McPherson Intimates has been in business for 25 years, creating a brand with a European feel, American fit, and Australian effortlessness. The Body collection was developed to focus on silhouette, offering different shaped bras for various bodies and occasions. El McPherson partnered with JCPenney to distribute the collection, leveraging their innovative and influential market presence. With over 20 years of experience, El McPherson brings significant expertise and influence to the lingerie industry.

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