Is Your Project STUCK in the Middle?

The video discusses the U-shaped motivation curve in projects, highlighting a dip in motivation during the middle phase. Research by Benetzi and colleagues supports this observation. To combat this, the video suggests using more milestones and stage gates to break up the project lifecycle, thus reducing the 'middle' and maintaining motivation. Agile methodologies, with their iterative nature, also help in minimizing the middle phase, making them popular for maintaining motivation.

What new insight or understanding did you gain from this video?

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