Dan Pink: The puzzle of motivation

The speaker discusses the limitations of traditional extrinsic motivators like rewards and punishments in modern business settings. Using the Candle Problem and various studies, they illustrate how these motivators can hinder creativity and performance. The speaker advocates for a shift towards intrinsic motivation, emphasizing autonomy, mastery, and purpose as key elements for success in the 21st century. Examples from companies like Atlassian and Google highlight the benefits of this approach.

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