New Start for Life campaign aims to help parents bond with their babies

The video discusses the importance of antenatal classes and clinics for new parents. It highlights the critical period from pregnancy to age two for laying the foundations of physical and emotional health. The 'If They Could Tell You' campaign aims to help parents understand their baby's cues and expressions. The video also introduces the Start for Life website, a resource for parents to support their baby's development. The program began in 2021 and aims to continue beyond 2025.

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