The joy of shopping -- and how to recapture it online | Nimisha Jain

The video explores the evolution of shopping from traditional markets to online platforms, highlighting the impersonal nature of current e-commerce. It introduces conversational commerce as a solution, offering examples like Meesho, LazLive, and Pinduoduo, which blend human interaction with online convenience. The video emphasizes the growing impact of conversational commerce, predicting its rise as a dominant model in the future.

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