
Understanding Credit Card Retention Offers

Interactive Video
•
Business
•
9th - 10th Grade
•
Hard
Jennifer Brown
FREE Resource
10 questions
Show all answers
1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Why do credit card issuers offer retention offers to cardholders?
To reduce card benefits
To retain existing customers
To acquire new customers
To increase the annual fee
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is a key reason for cardholders to ask for a retention offer?
To increase their credit limit
To close their account
To switch to a different card
To negotiate a lower annual fee
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What should cardholders keep in mind when negotiating a retention offer?
Avoid mentioning the annual fee
Be polite and professional
Be aggressive and demanding
Request offers frequently
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is a benefit of having a retention offer team, as mentioned in the video?
They offer new card features
They specialize in retention offers
They handle customer complaints
They can increase the annual fee
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What was the retention offer received by the narrator from American Express?
An upgrade to a premium card
A $400 statement credit
40,000 membership rewards points
A waiver of the annual fee
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
How did the narrator plan to meet the spending requirement for the retention offer?
By making a large purchase
By using the card for a trip
By paying the annual fee
By transferring points
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is the narrator's opinion on the value of the 40,000 points received?
They are difficult to redeem
They are not valuable
They are equivalent to a $400 statement credit
They are worth less than the annual fee
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