WorksheetsMAWD 1.02 Publications
Total questions: 30
Worksheet time: 16mins
Name
Class
Date
1.
A standard pre-formatted layout which may contain a color scheme, font scheme, pictures, and preset margins is called a
a)
master page
b)
template
c)
prototype
d)
margin guide
2.
Organizing content on a page, using any combination of margins, guides, rows and columns is called a
a)
grid system
b)
guide pages
c)
prototype
d)
table
3.
______________ are lines that indicate the space between the edge of the page and the document contents
a)
grid lines
b)
guide lines
c)
ruler guides
d)
margin guides
4.
The space between columns is called the ______________
a)
gutter
b)
margin
c)
negative space
d)
ruler
5.
A __________, or mock up, is an example of how the final document should appear.
a)
model
b)
prototype
c)
master page
d)
template
6.
JoAnn is creating a newsletter using desktop publishing software. She wants items to line up evenly. Which guide should she use?
a)
column
b)
gutter
c)
margin
d)
ruler
7.
Bobbie is creating a brochure and wants the company's phone number to show up in the same place on each page. In order to accomplish this, she should modify the:
a)
master page
b)
grid
c)
mock up
d)
template
8.
Another name for a prototype is
a)
template
b)
guide
c)
mockup
d)
master page
9.
A business card usually includes
a)
company name
b)
company logo
c)
email & website
d)
All of these!
10.
Company stationery containing a printed heading is called a
a)
reference
b)
master page
c)
letterhead
d)
stationery
11.
A one time document used to inform or advertise a one-time event is called a
a)
brochure
b)
flyer
c)
master page
d)
infographic
12.
A ________________ is used to advertise or provide information more long-term than a flyer.
a)
infographic
b)
business card
c)
prospectus
d)
brochure
13.
Graphical representation of data or information intended to present complex information quickly and clearly is called a
a)
infographic
b)
mock up
c)
master page
d)
brochure
14.
_____________ are illustrations and photographs used to convey meaning and add appeal
a)
sidebars
b)
graphics
c)
captions
d)
bleeds
15.
A ____________ is a print effect in which a color or an object appears to run off the edge of a page
a)
bleed
b)
footer
c)
kicker
d)
runner
16.
_______________ are brief descriptive pieces of text, usually placed near an image
a)
captions
b)
decks
c)
sidebars
d)
kickers
17.
A(n) ________________________ is an enlarged character at the beginning of a paragraph which drops below the line of text.
a)
end mark
b)
dropped cap
c)
jumpline
d)
kicker
18.
A quotation taken directly from the body of the article in order to draw attention is called a _____________.
a)
pull quote
b)
caption
c)
kicker
d)
deck
19.
A ____________________ is a smaller, self-contained story alongside a larger story
a)
kicker
b)
deck
c)
sidebar
d)
byline
20.
What do you call a symbol used to indicate the end of an article or news item?
a)
byline
b)
kicker
c)
deck
d)
end mark
21.
The banner on the front of a document which identifies the publication is called a _______________
a)
masthead
b)
nameplate
c)
title
d)
headline
22.
The main heading or ____________ is the title of the article, usually set in a larger font
a)
headline
b)
kicker
c)
byline
d)
nameplate
23.
The __________________ gives credit to the author or contributor of photo or article and is usually placed just below the headline or photo or at the beginning or end of the article.
a)
kicker
b)
caption
c)
byline
d)
jumpline
24.
_______________ are words positioned above a headline, usually as a lead in or teaser.
a)
Kickers
b)
Decks
c)
Jumplines
d)
Bylines
25.
The _____________ is placed between a headline and an article to provide a segue between the headline and the body of the article.
a)
byline
b)
jumpline
c)
kicker
d)
deck
26.
A _____________________ tells readers which page to refer to for the continuation of an article.
a)
deck
b)
jumpline
c)
kicker
d)
byline
27.
What desktop publishing feature is used when the pages of a newspaper are numbered at the top of every page and it repeats the name of the publication?
a)
running headline
b)
jumpline
c)
byline
d)
nameplate junior
28.
The ___________ is the bulk of the publication or the article itself.
a)
meat
b)
header
c)
body
d)
leg
29.
This is an example of a
a)
headline
b)
nameplate
c)
kicker
d)
deck
30.
Information about the publisher and how to contact / obtain the publication (and is usually found on page two) is called a
a)
byline
b)
jumpline
c)
Editor page
d)
masthead
100 %
