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Intellectual Property, Social Responsibility, & Ethics

Total questions: 15

Worksheet time: 9mins

Name
Class
Date
1.

It is ALWAYS easy to agree whether an activity is ethical or unethical.

a)

True

b)

False

2.

This is a method of harvesting or using a resource so that the resource is not depleted or permanently damaged.

a)

Consumerism

b)

Advertising

c)

Marketing

d)

Sustainability

3.

This term refers to the duty of a business to contribute to the well-being of society:

a)

Consumer Awareness Marketing

b)

Social Responsibility

c)

Green Marketing

d)

Social Awareness Marketing

4.

This is a set of standards or rules that guide business behavior in a positive direction

a)

Code of Ethics

b)

Mission Statement

c)

Bill of Rights

d)

All of the above are correct

5.

What is the PRIMARY benefit to businesses that practice social responsibility?

a)

Decreased consumer spending and profits.

b)

Greater supplier loyalty.

c)

Recognition in the community and creating goodwill.

d)

Increases in the cost of sales.

6.

McDonalds sponsors a McTeachers’ Night and donates a percentage of sales to a school project or group. The company also sponsors the Ronald McDonald House. These are examples of a company practicing:

a)

Consumer Awareness Marketing

b)

Social Industrial Marketing

c)

Social Responsibility

d)

Green Responsibility

7.

Business benefits society by:

a)

Increasing the cost of all goods sold.

b)

Preventing business competition.

c)

Reducing employment opportunities

d)

Creating new and better products.

8.

This is defined as unselfishly helping others who are less fortunate and actively improving the well-being of other people

a)

Marketing

b)

Advertising

c)

Distribution

d)

Philanthropy

9.

The concern that we have about the consequences of our actions on others.

a)

Green Responsibility

b)

Social Responsibility

c)

Social Industrial Marketing

d)

Consumer Awareness Marketing

10.

This is an employee who speaks out to the media or the public on malpractice, misconduct, corruption, or mismanagement witnessed in an organization.

a)

Comptroller

b)

Chief Executive Officer

c)

Whistleblower

d)

Snitch

11.

Copyright law protects authored works; _________ law protects invention.

a)

Patent

b)

Copyright

c)

Trade Mark

d)

Trade Secret

12.

_____ is a logo, package, design, or word that enables a consumer to differentiate one company’s products from another’s

a)

Copyright

b)

Trade mark

c)

License

d)

Trade secret

13.

You will be guilty of plagiarism if you:

a)

Use other persons work to gather information.

b)

Use someone's work and present it as your own.

c)

Use other persons work to support your arguments.

d)

Use someone's work to shape your thoughts and views.

14.

What protects the intellectual property created by artists?

a)

Copyright

b)

Geographical Indications

c)

Patents

d)

Registered Design

15.

What does a trademark protect?

a)

An invention

b)

A work of art

c)

Logos and names

d)

A secret formula