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Entrepreneurship/Marketing/Resume

Total questions: 56

Worksheet time: 34mins

Name
Class
Date
1.
A business owned and run by 2 or more people is called...
a)
Partnership
b)
Sole Proprietorship
c)
Corporation
2.
An entrepreneur is someone 
a)
Someone who works for a new business
b)
Someone who starts a new business
c)
Someone who takes over an existing business
d)
Someone who does not want to work
3.
Most entrepreneurs start what type of business?
a)
Partnership
b)
Corporation
c)
Sole Proprietorship
4.
Name one of the reasons people become entrepreneurs.
a)
Feeling insecure
b)
They like to be the ONLY one doing everything
c)
They are doing what they enjoy
5.
Entrepreneurs work until the job is done.
a)
Persistent
b)
Inquisitive
c)
Self Confident
d)
Creative
6.
Entrepreneurs are constantly looking for new ways to solve problems.
a)
Persistent
b)
Creative
c)
Self Confident
d)
Independent
7.
Entrepreneurs believe in themselves.
a)
Creative
b)
Responsible
c)
Risk Taker
d)
Self Confident
8.
Entrepreneurs look for challenging opportunities and are not afraid of the possibility of failure.
a)
Risk Taker
b)
Goal Oriented
c)
Creative
d)
Responsible
9.
One benefit of starting a corporation is...
a)
You are the only one responsible
b)
There is limited liability
c)
You have to come up with ALL of the start money
10.
A negative (drawback) of starting a sole proprietorship is...
a)
You have to raise ALL of the money yourself
b)
You make all of the decisions
c)
All of the profits belong to you
11.
The most difficulty type of company to start is a...
a)
Sole proprietorship
b)
Partnership
c)
Corporation
12.
Includes information regarding individuals age, marital status, family size, gender, ethnicity, education and income
a)
Primary
b)
Secondary
c)
Demographic
d)
Psychographic
13.
The individuals or companies that are interested in a particular product or service an are willing and able to pay for it
a)
Target market
b)
Sole proprietor
c)
Equity
d)
Partnership
14.
Dividing up a target market into smaller groups
a)
secondary data
b)
primary data
c)
market segments
d)
demographic data
15.
Simplest type of business to form, one owner
a)
Franchise
b)
Partnership
c)
Corporation
d)
Sole priorietor
16.
A business owned by a group of people and authorized by the state in which it is located to act as though it were a single person
a)
Sole Proprietor 
b)
Partnership
c)
Franchise
d)
Corporation
17.
Two or more owners share the profits and losses of the business
a)
Partnership
b)
Corporation
c)
Franchise 
d)
Sole Proprietor
18.
Disadvantages to purchasing this type of business includes extremely high start-up cost and royalty fees
a)
Corporation
b)
Franchise
c)
Partnership
d)
Sole Proprietor
19.
Individual(s) that own and operate a business
a)
Employee
b)
Entrepreneur
c)
Franchise
d)
Corporation
20.
Tom works as a computer consultant on his own. He obtains and services his customers, and handles all billing and collections. What form of ownership is Tom’s business?
a)
partnership
b)
sole proprietorship
c)
corporation
21.
A form of business ownership in which the owners share the risk of loss and the chance for profit is a(n)
a)
partnership
b)
sole proprietorship
c)
corporation
22.
What type of business ownership allows individuals to purchase shares of stock and become owner's?
a)
Sole proprietorship
b)
Partnership
c)
Corporation
23.
Although this type of business can be formed through a verbal agreement between two or more individuals, it is better to have a written agreement
a)
Proprietorship
b)
Partnership
c)
Corporation
d)
Franchise
24.
Articles of incorporation must be filed with the appropriate state government office to form this.
a)
Proprietorship
b)
Partnership
c)
Corporation
d)
Franchise
25.
Developing, promoting, and distributing products to satisfy the wants and needs of a customer
a)
Goods
b)
Services
c)
Marketing
d)
Tangible
26.
Tangible products that we use to satisfy our wants and needs
a)
Goods
b)
Services
c)
Marketing
d)
Tangible
27.
That which can be touched
a)
Goods
b)
Services
c)
Marketing
d)
Tangible
28.
Intangible items that have monetary value and satisfy needs and wants
a)
Goods
b)
Services
c)
Marketing
d)
Tangible
29.
Not able to be touched
a)
Goods
b)
Advertising
c)
Marketing
d)
Intangible
30.
How/where a product will be distributed
a)
Price
b)
Place
c)
Promotion
d)
Product
31.
Setting and communicating the value of products and services. Setting the cost at the right level.
a)
Price
b)
Place
c)
Promotion
d)
Product
32.
Any form of communication used to inform, persuade, or remind; how potential customers will be told about the product
a)
Price
b)
Place
c)
Promotion
d)
Product
33.
If a business aims its advertising toward a specific group of consumers that have similar wants and needs, that group would be their _________.
a)
price
b)
supply and demand
c)
target market
d)
Marketing mix
34.
THE 4 P's - product, place, promotion, price
a)
price
b)
selling
c)
target market
d)
Marketing mix
35.
what to make, how to package it, what brand name to use and what image to project
a)
price
b)
product
c)
target market
d)
Marketing mix
36.
A type of promotion used to get people to want to buy something.
a)
price
b)
product
c)
advertising
d)
Marketing mix
37.

Which of the following is not a form of advertising?

a)

TV Commercial

b)

Billboard

c)

Weekly Sale Circular

d)

All of them are forms of advertising

38.
The change in climate of the city, where a product is being sold will affect the __________region of the marketing plan.
a)
Geographic
b)
Demographic
c)
Psychographic
d)
Telepathic
39.
_____________involves using a single marketing strategy to reach all customers.
a)
A Market Plan
b)
Keeping up with the trends
c)
Mass Marketing
d)
None of the above
40.
___________ is a method used to identify customers with similar wants and needs.
a)
Selling
b)
Planning
c)
Market Segmentation
d)
Sales pitch
41.
Mass marketing involves identifying market segments, selecting one or more of them, and developing products and marketing programs tailored to each.
a)
True
b)
False
42.
"Many companies today are localizing their products, advertising, promotion, and sales efforts to fit the needs of individual regions, cities, and neighborhoods." This is an example of ________.
a)
Geographic segmentation
b)
Product diversification
c)
Branding
d)
Psychographic segmentation
43.
Delta Motorworks markets its cars based on the age, gender, and income of its customers. Which of the following types of market segmentation is evident here? 
a)
Geographic segmentation
b)
Benefit segmentation
c)
Occasion segmentation
d)
Demographic segmentation
44.

An example of Demographic segmentation would be

a)

cities vs. towns

b)

age

c)

playing sports

d)

how often you buy a product

45.

Advertising snow shovels would use the _______ approach

a)

demographic

b)

geographic

c)

psychographic

d)

behavioral

46.

should be displayed at the top of the first page including name, address, phone number(s) and e-mail address

a)

Objectives

b)

Work Experiences

c)

References

d)

Contact Information

47.

individuals who can attest to the applicant’s abilities at work, school and in character

a)

Friends

b)

Contact Information

c)

Parents

d)

References

48.

Choose the best description for job experience:

a)

flip burgers and deal with annoying customers

b)

Experienced cook and excellent customer service

49.
Why do you need a resume?
a)
To obtain an interview, not a job 
b)
To obtain a job
c)
To obtain experience 
50.
 When describing work experience, paragraph-style job descriptions are preferred over bulleted lists. 
a)
True
b)
False
51.

In the opening paragraph tell how you learned about the

a)

manager

b)

coworker

c)

position

52.

The main paragraph gives a summary of your ..

a)

references

b)

skills and qualities

c)

knowledge

53.
A Cover Letter is an employers _______ of you.
a)
first impression
b)
second impression
54.
The Cover Letter is created using which of the following formats?
a)
Modified Block Style
b)
Block Style
c)
APA Format
d)
MLA Format
55.
Who should not be asked to be a reference? 
a)
Relatives
b)
Teacher
c)
Coach
d)
Youth Pastor
56.
A formal written summary of a person's education, work experience, and other qualifications for a job.
a)
references
b)
resume
c)
cover letter
d)
elevator pitch