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Worksheets

BUSINESS STUDIES GR 11

Total questions: 10

Worksheet time: 5mins

Name
Class
Date
1.

Which of the following is not a stage of a product's life?

a)

Start-up phase

b)

Growth phase

c)

Purchasing phase

d)

Decline phase

2.

Wholesalers, agents, brokers and retailers are examples of,

a)

Intermediaries

b)

Branding

c)

Marketing activities

d)

Improving business areas

3.

Creativity, risk- taking, perseverance, responsibility are examples of entrepreneurial qualities.

a)

True

b)

False

4.

Citizenship roles and responsibilities towards stakeholders include factors such as lobbying, recruitment and selecting.

a)

True

b)

False

5.

What is being shown is the above picture?

a)

7 P's of marketing

b)

Different activities in the business

c)

Functions of a business

d)

Factors of a business

6.

A car is an example of which consumer goods.

a)

Convenience goods

b)

Select goods

c)

Speciality goods

7.

The symbols, brand names, slogans in the above picture can be defined as a .

a)

A trademark

b)

Advertising

c)

Branding

d)

Logo

8.

Buy one, get one free marketing activity forms part of sale promotion

a)

True

b)

False

9.

The acronym AIDA stands for?

a)

Attention, interest, desire, action

b)

Apply, interest, determined, action

c)

Attention, involvement, desire, action

10.

Broadcasting advertising includes internet and email.

a)

True

b)

False