Procedure or product that is intangible

It is not new to the organization

Done accidentally

A challenging change

No effects on the public

Physical, material or hardware

Functional or process mechanism

Knowledge component

Brainware

Competence enhancing innovation - knowledge and skills that is already exists

Architectural innovation - changing one or more component of the product.

Component innovation - changing the overall architect of the product

Combination of something new & the degree of differences

Simialr than the previous innovation and new worldwide

Old technologies

Eg: Typewriter

Technology is not similar to existing products

Technology is not known to the world

Requires slightly different manufacturing & services than old or previous ones

Eg: radical changes in configurations of mobile phones

Economic environment

Socio-cultural environment

Operational environment

Basic Research

Tech Development

Applied Research

Prototype

Ideas are converted into reality

Ideas for technology are based on research

Purchasing technology

If prototype is not working, review and improve

If prototype is working, real product would be made

By not commercializing into the market

First utilization by the society

Not taking into account cost, safety and the environment

Series of activity that ensures that customers accept and use the technology

Promotion to raise customer awareness about a product or brand

Distribution strategy

Production in developing the technology

Technology Road Map

Technology Audit

Buyer Utility Map

Market-Innovation Matrix

Basic technologies

Local technologies

Internal technologies

Backward integration

Linear integration

Vertical integration

Relevance

Breadth of application

Depth of application

Difficulty of imitation

Removing technological capabilities in existing businesses

Securing distinctive technological capabilities from external forces

Expanding markets in existing businesses or launching a new business

Acquiring, developing technology to achieve their business goals

Choose market entry strategy

Lead the innovative effort

Know the firm’s posture

Identify the objectives of strategy

A Mission Statement defines the company's reason for existence

A vision statement describes the organization as it would appear in a future successful state

Vision of a company determines the company's direction

Vision do not need to remind why the company exists.

Continue with existing technology?

Imitate others?

Incremental innovation?

Radical and proactive?