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Q06. E-COMMERCE

Total questions: 8

Worksheet time: 16mins

Name
Class
Date
1.

What type of business model is exemplified by Uber?

a)

B2B

b)

B2C

c)

C2B

d)

C2C

2.

Which of the following exemplifies a C2B business model?

a)

Amazon

b)

Airbnb

c)

Toyota

d)

A freelancer

3.

M-commerce has a range of benefits over traditional eCommerce. Mark the alternative that DOES NOT necessarily represent one of those benefits:

a)

Convenience

b)

Ease to use

c)

Higher sales

d)

Richer content

4.

In the Case study, why Pixie Faire have to consider digital products?

a)

Their Liberty Jane Clothing line was not selling well

b)

Their chinese manufacturer asked them to have an ecommerce site

c)

They needed an scalable line of business

d)

Their warehouse did not have enough space for more products

5.

Which element is NOT important while managing an e-commerce site

a)

Inventory Management

b)

Order Management

c)

Warehouse Management

d)

Frontdesk Management

6.

What alternative is the LEAST convenient way to drive traffic to your e-commerce site?

a)

Social Media Campaigns

b)

Product Videos

c)

SEO

d)

SPAM

7.

Social Commerce is a subset of eCommerce that involves social media. How may of the following affirmations is true:

I) Using social media for s-commerce increases traffic to your website which will influence your ranking on search engine results.

II) Operating on social media encourages users to connect with a business through two-way communication.

III) Social media platforms make it easy to track, measure and evaluate conversions that happen through s-commerce.

a)

0

b)

1

c)

2

d)

3

8.

What steps are involved usually, when setting up an e-commerce website?

a)

Domain name, Hosting, e-commerce Platform.

b)

Domain name, SSL Certicate, Hosting, e-commerce platform, Payment Gateway

c)

Hosting, e-commerce platform, Payment Gateway

d)

Domain name, Hosting, e-commerce platform, Payment Gateway, Press release.