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WorksheetsMarketing Mix Quiz
Total questions: 7
Worksheet time: 3mins
The marketing mix can be defined as...
the collection of information about existing and future products
the mixture of managers and directors that form the marketing department of a firm
the action or business of promoting and selling products or services
a set of marketing tools that the firm uses to reach its marketing objectives
The overall marketing mix of a firm determines...
The marketing objectives
The marketing strategy
The marketing segmentation
The marketing quality
The Marketing Mix's 4 P's are...
Promotion, Place, Price, Product
Promotion, Plan, Price, Product
Place, Plan, Product, Patent
Place, Product, Price, People
An addtional model of the 4 P's is the [...] model
5 P's
6 P's
7 P's
8 P's
There is no additional model
The single most important element of Marketing Mix is..
Price
Product
Place
Promotion
All equaly important
"Marketing and advertising are separate things"
True
False
Nike's mainly uses [...] in their promotion element of the marketing mix (think about any recent adverts you've seen for their products)
Personal selling
Direct marketing
Sales promotions
Public relations
