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3.02 MBA Innovations

Total questions: 10

Worksheet time: 10mins

Name
Class
Date
1.

If a company develops a new product, method, strategy, or process, it is known as a(n)

a)

innovation

b)

creative output

2.

Anri is known at work for being able to generate unique ideas, approaches, and solutions to her business’s problems. Anri possesses

a)

flexibility

b)

creativity

3.

Which of the following is a category of innovation:

a)

Product

b)

Physical

4.

Asia’s company comes up with a new method to manufacture its product that saves time, money, and effort. This is known as __________ innovation.

a)

process

b)

positioning

5.

A company decides to start marketing its health food bar as a candy bar. Which type of innovation is taking place?

a)

paradigm

b)

positioning

6.

Which type of innovation relies on a significant change in thinking?

a)

Psychological

b)

Paradigm

7.

Which of the following is a reason why innovation is important:

a)

Innovation helps the economy.

b)

Innovation ensures a business will succeed.

8.

Bernard’s business is more successful than his competitors’ because he is innovative, which gives him a

a)

competitive advantage.

b)

competitive destruction.

9.

A 12-screen movie theater recently opened in your neighborhood. Just a couple of months after it opened for business, the old single-screen drive-in movie theater nearby went out of business. This is an example of

a)

creative destruction.

b)

creative advantage.

10.

Which of the following is a common risk of innovation:

a)

Economic downturn

b)

Loss of jobs