WorksheetsStrategic Mangement - Chapters 1-3
Total questions: 20
Worksheet time: 10mins
Business strategy is defined as a
company’s plan to gain, and ___________, competitive advantage in the
marketplace.
Sustain
Plan
Start
Regain
When thinking of competitive advantage,
scoring in the business world is measured by looking at what financial number?
Revenue
Profits (ROA or ROE)
Operating profit
Revenue growth
What are the two “generic strategies” for
offering unique value?
Offering more products or differentiation
Connecting with customers or
differentiation
Low cost or differentiation
Low cost or Offering more products
External analysis sheds light on which
parts of SWOT?
Opportunities and Strengths
Strengths and weaknesses
Weaknesses and Threats
Opportunities and Threats
Internal analysis sheds light on which
parts of SWOT?
Weaknesses and Opportunities
Strengths and Opportunities
Strengths and Weaknesses
Opportunities and Threats
Corporate strategy focuses on which of
the 4 strategic choices?
Where to compete
How to compete
How to implement strategy
How to develop a unique strategy for each
business unit
Who identified fives forces that shape
profit-making potential of the average firm in an industry?
Jeff Dyer
Michael Porter
Steve Jobs
Mark Benioff
Increased rivalry tends to squeeze profit
margins of most firms in an industry. (True/False)
True
False
Industries with relatively standardized
products generally experience less competition and rivalry. (True/False)
True
False
How does high growth in demand affect
rivalry?
Rivalry decreases
Rivalry increases
Switching costs do not affect rivalry
How do low exit barriers affect rivalry?
Rivalry decreases
Rivalry increases
Switching costs do not affect rivalry
When buyer price sensitivity is high,
buyers tend to exert pressure on suppliers to keep prices _____________.
Low
High
Price sensitive buyers do not affect
suppliers’ prices
If there are few sellers, but lots of
buyers, supplier bargaining power tends to be ______________.
High
Low
Bargaining power doesn't change with number or concentration
Which ONE of the following explains why a
competitor would have a hard time competing with Facebook (used as an example
in the text)?
Government policy restrictions
Patents
Capital requirements
Network effects
An industry is more attractive the lower
number of substitutes there are. (True/False)
True
False
The process it takes to transform raw
inputs into finished outputs is called the ________________.
value chain
firm infrastructure
primary activities
outbound logistics
What does VRIO stand for?
Viability, Reliability, Integrity, Ownership
Verify, Research, Inspect, Opinion
Value, Rareness, Inimitability, Organization
Validate, Return, Investment, Operations
Competitive advantages arise when resources or capabilities
possess which two of the four VRIO attributes?
Value and organization to exploit profits
Rareness and inimitability
Inimitability and organization to exploit
profits
Value and rareness
In our economic system, people show that
a product or services holds value by ___________.
Paying money for it
Telling their friends about it
Looking at it
In 2006, how did Disney finally defend
itself from Pixar’s cutting-edge CGA capabilities?
Partnering with Pixar to learn and gain a
portion of profits
Creating a better CGA capability
Buying Pixar
By creating an even more cutting-edge
technology superior to CGA
