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WorksheetsBP - Q1 - Week 1 2019
Total questions: 20
Worksheet time: 11mins
Every fast food hamburger restaurant chain wants you to believe their product is the best because it is stored or prepared uniquely. Each of these is pursuing a ________.
low cost leadership strategy
differentiation strategy
focus strategy
quality strategy
Patrick expects that each person he hires for his online business to be involved in studying trends involving new technology, competitors, and customers. These employees are involved in ________.
external analysis
internal analysis
customer analysis
industry analysis
________ are positive trends in the external environment.
Strengths
Threats
Weaknesses
Opportunities
In ________, the organization becomes its own supplier so it can control its inputs.
concentrated integration
backward vertical integration
forward vertical integration
horizontal integration
In ________, a company grows by combining with competitors.
concentrated integration
horizontal integration
vertical integration
lateral integration
A merger is...
A method of Internal growth
A friendly deal where two businesses join together
A forced and sometimes hostile deal where one firm buys a share of the other business
HORIZONTAL integration occurs when...
firms in the same industry and at the same stage of the production process combine to form a larger business.
when a firm expands by combining with an existing business in the same industry but at a different stage of the production process.
Involves take over or merger with another firm in an unrelated industry.
Vertical integration occurs when...
firms in the same industry and at the same stage of the production process combine to form a larger business.
when a firm expands by combining with an existing business in the same industry but at a different stage of the production process.
Involves take over or merger with another firm in an unrelated industry.
Lateral integration or Diversification occurs when...
firms in the same industry and at the same stage of the production process combine to form a larger business.
when a firm expands by combining with an existing business in the same industry but at a different stage of the production process.
take over or merger with another firm in an unrelated industry.
BMW Purchasing the MINI is an example of....
Vertical integration
Horizontal Integration
Diversification
Apple buying a company that creates microchips for phones and computers is an example of...
Vertical integration
Horizontal Integration
Diversification
Mcdonalds buying a cattle farm would be an example of...
Vertical integration
Horizontal integration
Diversification
If Samsung purchased a fruit farm this would be an example of....
Vertical integration
Horizontal integration
Diversification
Disney and Pixar joining together is an example of...
Vertical integration
Horizontal integration
Diversification
