"My three decades of experience in public service, my tireless commitment to the people of this community, and my willingness to reach across the aisle and cooperate with the opposition, make me the ideal candidate for your mayor."

"In 25 years of driving the same route, I haven’t seen a single deer."

Which two types of rhetoric are most strongly used in this advertisement? Check all that apply.

Which two types of rhetoric are most strongly used in this advertisement? Check all that apply.

A 32-oz. bottle of Tide holds enough to wash 32 loads.

Tiger Woods endorses Nike.

A commercial shows an image of a happy couple riding in a Corvette.

Miley Cyrus appears in Oreo advertisements.

Advil Liqui-Gels provide up to 8 hours of continuous pain relief.

A magazine ad shows people smiling while smoking cigarettes.

Voting for me will make you happy.

When I was president, our school's rate of recycling improved by 75%.

Dentists agree that Crest is better than Colgate.

One glass of Florida orange juice contains 75% of your daily Vitamin C needs.

What rhetorical appeal is being emphasized?

What rhetorical appeal is being emphasized here?

What rhetorical appeal is being emphasized here?

What rhetorical appeal is being emphasized here?

What rhetorical appeal is being emphasized here?

What rhetorical appeal is being emphasized here?

What rhetorical appeal is being emphasized here?

What rhetorical appeal is being emphasized here?

What rhetorical appeal is being emphasized here?

What rhetorical appeal is being emphasized here?

What rhetorical appeal is being emphasized here?

What rhetorical appeal is being emphasized here?

What rhetorical appeal is being emphasized here?

What rhetorical appeal is being emphasized here?

"Earlier this week, Carroll County experienced a rash of eight drug-related overdoses in 24 hours, prompting an alert from the local Health Department. At least three additional overdoses had been reported within the next 24 hours."

This is primarily an example of:

"Here's what driving distracted does: April 30, 2013: A woman driving her Dodge Ram truck on an eastern Texas highway checks messages on her iPhone. She crashes into an SUV, killing its driver and a passenger and leaving a 6-year-old boy paralyzed. Aug. 23, 2016: A motorist in Japan is playing Pokemon Go while behind the wheel. He rams into two pedestrians, killing one of them. July 21, 2015: A 17-year-old girl kills a Minnesota man and his 10-year-old daughter after running through a red light; she had been messaging on Facebook for eight minutes before the collision.

Lives lost, families forever marred by moments of distraction."

This is primarily an example of:

"The latest statistics suggest the toll is likely to get worse. Roughly 10 percent of the 35,000 traffic deaths in the U.S. in 2015 involved a distracted motorist, a nearly 9 percent jump from 2014."

This is primarily an example of:

"Reading achievement is strongly related to how much pleasure-reading students do, which in turn is strongly related to access to books, which in turn is related to school and public library quality. For students living in poverty, libraries often provide their only access to books."

This is primarily an example of:

"One in 3 women and 1 in 4 men have been victims of some form of physical violence by an intimate partner within their lifetime. On a typical day, there are more than 20,000 phone calls placed to domestic violence hotlines nationwide."

This is primarily an example of:

From an instagram post by Taylor Swift:

“In the past I’ve been reluctant to publicly voice my political opinions, but due to several events in my life and in the world in the past two years, I feel very differently about that now.I always have and always will cast my vote based on which candidate will protect and fight for the human rights I believe we all deserve in this country. .. I believe that the systemic racism we still see in this country towards people of color is terrifying, sickening and prevalent.”

This is primarily an example of:

From an article about cities who have made it a crime to trick or treat for people older than 13:

“I have always been proud to say that I trick-or-treated all the way through high school. In fact, Halloween was my favorite holiday for precisely this reason: The joy of dressing up in a costume and walking around the neighborhood with my friends in search of candy was far from lost on me when I turned 13. I mean, I was in high school. What else was I supposed to do? Go to a party and drink?"

This is primarily an example of which appeal?

"Concerns about 3D printable firearms are not irrational. Unlike ordinary guns, these would have no serial number, cutting off one means by which criminal investigators trace guns to their users. But the downloads necessary for 3D printing plastic guns are traceable, probably more so than firearm serial numbers; and in any case a criminal wishing to use a gun that’s not traceable to him is infinitely more likely to steal one or remove the serial number than to undergo the expensive, complicated, and unreliable process of fabricating a plastic gun via download."

This is primarily an example of which appeal?

From an article about teens vaping:

“I’m afraid that we’re going to be hooking a new generation of kids on nicotine, with potentially unknown risks,” Dr. Mark Rubenstein, a pediatrics professor at the University of California, San Francisco, told the reporter. “We just don’t know what the risks of inhaling all these flavorings and dyes are, and what we do know is already pretty scary.”

This is primarily an example of which appeal?

"Every school district around the Puget Sound has homeless children in its classrooms. From the wealthiest districts, like Mercer Island, to the most economically diverse, like Highline or Seattle, all have students in unstable living situations. They may sleep on a floor or in a car. They probably don’t have a quiet place to do their homework. And on the first day of school, they probably won’t have the money to buy all the items on their school’s supply list."

This is primarily an example of which appeal?

An appeal based on a person’s sense of right and wrong. It targets a person’s morals and values.

An appeal that targets a person’s feelings or emotions – love, hate, fear, excitement, affection, pain, etc.

"Nearly 25% of all car accidents are caused by drivers using cell phones while driving."

A prescription drug commercial featuring a doctor uses this appeal...

The main appeal is ___.

The main appeal is ________.

"Stop texting and driving today. You can make a difference. It's the right thing to do."