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WorksheetsSales Promotion
Total questions: 20
Worksheet time: 10mins
Which of the following is NOT a purpose of sales promotions?
To entice people in.
To boost sales figures.
To attract first-time buyers
To clear new stock.
How does a coupon work?
It encourages people to buy again at a later date.
It enters customers into a prize draw.
It rewards regular customers for their loyalty.
Customers get to try something before buying it.
How does a loyalty scheme work?
It encourages people to buy again at a later date.
It enters customers into a prize draw.
It rewards regular customers for their loyalty.
Customers get to try something before buying it.
How does a free sample work?
It encourages people to buy again at a later date.
It enters customers into a prize draw.
It rewards regular customers for their loyalty.
Customers get to try something before buying it.
Some enterprises advertise sales promotions all year round, even though their prices rarely change.
True
False
Certificates that entitle customers to discounts on goods and services.
Premiums
Rebates
Product Bundles
Coupons
A low cost premium such as, pens, key chains, coffee mugs
Factory pack
Coupon
Traffic Builder
Raffle
A low cost item given to consumers for free or at a discount
Premium
Coupon
Rebate
Tie in
What is digital marketing?
The marketing of products or services through digital methods such as the internet.
The marketing of a digital product such as a mobile device or computer.
SEO is the acronym for?
Site Efficiency Optmisation
Site Engine Optimisation
Search Engine Optimisation
Search Engine Original
Ensuring a website appears high on the list of results returned by a search engine
Web analyzing
Search Developing
Search Engine Optimisation
Content Managing
Marketing to specific customers based on their location
Pyschographic
Behavioral
Geographic
Demographic
Which choice below is NOT a type of content marketing.
Image
MEME
OneNote
Social Media
What is contextual advertising?
Targets ads to people based on demographic information
Targets visitors on keywords-scans, & matches to user
Targets visitors based on user searches or pages visited
Targeting content contains specific keywords promoted tweet
