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WorksheetsProduct Lifecycle Stage 2
Total questions: 10
Worksheet time: 5mins
Which of the following is not a stage in the product lifecycle?
introduction
advancement
growth
maturity
The horizontal (x) axis on a product lifecycle shows
sales
profit
time
development
The vertical (y) axis on a product lifecycle shows
sales
profit
time
product variations
At which stage of the lifecycle do sales rise at the fastest rate?
development
growth
decline
maturity
What can a company do when product is in decline? Select any four (4).
remove from sale
hire new developers
new packaging
new pricing strategies
new product features
When a product is in decline and a company decides to carry out a new advertising campaign, this is
an extension strategy
a relaunch
a development activity
a growth strategy
Which stage of the lifecycle are competitors most likely to enter the market if the product is successful?
introduction
growth
maturity
decline
At what stage of the lifecycle are CDs/DVDs?
decline
development
growth
maturity
At what stage of the lifecycle are mobile phone apps?
growth
maturity
decline
introduction
At what stage are Nokia phones?
Growth
Development
Maturity
Decline
