Comparing two things using like or as

Comparing two things by saying one thing is the other thing

Extreme exaggeration

The use of symbols to represent ideas or qualities

The same letter or sound at the beginning of words close together

The repeated use of an s or s sound (clue: creates an almost hissing sound)

When the weather is used to reflect the mood or tone

A word that sounds like what it is describing

Words and phrases are used more than once for impact

Giving human characteristics to something non-human

Questions that make the reader think but do not require an answer

Using numbers as evidence e.g. 58% of students scored more than 10 on the quiz.

Using words to make the reader feel sad, angry, happy etc.

Using personal stories to illustrate your point of make yourself seem involved in the topic.