WorksheetsQ3_PD_Positioning
Total questions: 20
Worksheet time: 8mins
The 5 Steps of Selling Skills must always be in order
Maybe
True
False
Not sure
Q2 Selling Skills Focus was on Positioning
True
False
Maybe
Not Sure
Probing is an act of...
Teaching customers
Confuse the customers
Closing the sales
Asking questions
Which one is closely related to 'Positioning'
Sitting
Standing
Human Activity
Buying
Which one is closely related to 'Positioning'
Happens Everywhere
Confuse the mind
I am not answering this question
Happens in Mind
Which one is closely related to 'Positioning'
It is imaginative
It is comparative
It is creative
It is conceptual
Which one is closely related to 'Positioning'
It is based on needs and desire
It is based on benefits and satisfaction
It is based on needs and offering
It is so confusing that I am giving up
The characteristics of Sticky Positioning as below EXCEPT
Keeps competition away
Short term
Addictive
Value driven
Which positioning stage has the highest value
Presenting Benefits
Presenting my favourite movie
Presenting Advantage
Presenting Feature
In which situation, positioning happens best in customer's mind?
When their need is accepted
when their need meets our offering
When our product is cheap
When we wear shiny pair of shoes
Which of the below best describes Feature
What it does
What is real
What it means
What it is
Which of the below best describes Advantage
What it does
What it means
What it is
I have no idea
Which of the below best describes Benefit
What it does
What it is
What it should be
What it means
The 4P Selling Method includes
Promise, Provide, Proof, Pitch
Pitch, Picture, Promise, Proof
Proof, Pitch, Protect, Promise
Promise, Process, Pitch, Proof
I must position my product so customers can see the value it brings to them
Maybe
Totally Agree
Occasionally
I don't really care
I must position my product so customers don't see the need to consider competition
Sometimes
False
Totally Agree
Not sure
Now, I have some understanding on how to position FME PD and confuse my nephrologists
It is confusing
Ehem Ehem
True
False
What does Cherchez le creneau means?
Shopping in Paris with my best friend
Find the customer's perception
Look for the hole where we can position our offerings
Sell your product in the empty space in the shopping mall
FME products are differentiated that they can sit in customer's mind for a long time
No way
Not Sure
Totally Agree
Maybe
I will start applying Probing skill..
Maybe when I think it is useful
Next quarter
Next week
Right away
