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SEARCH ENGINE OPTIMIZATION

Total questions: 36

Worksheet time: 24mins

Name
Class
Date
1.

DEFINE SEARCH ENGINE OPTIMIZATION?

a)

SEO is a method to minimize your website to ensure high ranking positioning and listing on search engines such as google, yahoo and others.

b)

SEO is a method to optimize your website to ensure low ranking positioning

c)

SEO is a method to optimize your website to ensure high ranking positioning and listing on search engines such as google, yahoo and others.

d)

SEO is not a method for listing on search engines such as google, yahoo and others.

2.

What is the objective of SEO?

a)

To ensure that your website be ranked the lowest on the search engine’s listing.

b)

To ensure that your website be ranked the highest on the Instagram listing.

c)

To ensure that your website be ranked the highest on the Facebook listing.

d)

To ensure that your Website be ranked the highest on the search engine’s listing.

3.
How does a search engine find websites?
a)
Looks through the entire web.
b)
Looks through that companies index of website.
c)
Looks up only safe, verified sites
d)
Accesses only site hosted by that company
4.

What kind of questions are used by the search engine to find web pages that are suitable?

a)

How many people like this page?

b)

How many pictures does it have?

c)

Is the page quality or spammy?

d)

What is the page name?

5.

Money alone can’t buy Google rank, but with a little time and strategy you can improve your position on the search engine results page (SERP).

a)

True

b)

False

6.
The more words in your search, the better your results will be.
a)
True
b)
False
7.
Every word counts.
a)
True
b)
False
8.
Word order doesn't matter.
a)
True
b)
False
9.

What is this?
a)
Ads
b)
Filters
c)
URL
d)
Snippet
10.
What are these?
a)
Ads
b)
Snippet
c)
Filters
d)
Title
11.
                 What                            are these?
a)
Ads
b)
Snippet
c)
Filters
d)
Natural Reults
12.
What is this?
a)
Search Bar
b)
Snippet
c)
Filter
d)
Ads
13.
What is this?
a)
Ads
b)
URL
c)
Snippet
d)
Title
14.
What is a search engine?
a)
a paid library website that gives reliable information
b)
a library online catalog
c)
searches the Internet and identifies items that match the characters and keywords entered by a user
d)
a collection of full text articles used for research projects
15.
What is an example of a search engine?
a)
Gale Student Resources in Context
b)
Google
c)
Gale Power Search
d)
Britannica
16.
This is an example of...
a)
a search engine
b)
a library database
17.
What does the "Refresh Button" do?
a)
Takes you back to the beginning
b)
Keeps you from bad webpages.
c)
Reloads the page you are on if the page was not working right.
d)
Closes the internet.
18.
How can I make my search better?
a)
Use fewer key words.
b)
Include "and" or "or" with my key words and use advanced search settings.
c)
Search again
d)
Who needs better results?!?!
19.
Give an example of a search engine
a)
Gmail
b)
Google
c)
Facebook
d)
Twitter
20.

In Google, what is the system that orders the results?

a)

Index

b)

Cookies

c)

Spider program

d)

Page rank

21.

When developing a PPC campaign, the first thing you should do is

a)

Geo Targeting

b)

Keyword Research

c)

Create New Ad Copies

d)

A/B Testing

22.

What tool do you use for keyword discovery

a)

Google Ads Tool

b)

Google Keyword Planner Tool

c)

SpyFu

d)

SEM Rush

23.
Pick out the "key words" in this sentence:
How many hot dogs do Americans eat a year?
a)
How, Many, Hot Dogs
b)
Hot dogs, Do, Eat, A
c)
Hot Dogs, Americans, Eat, Year
d)
How, Hot Dogs, Americans, Year
24.
Problems which occur when the website does not function as expected
a)
Catastrophe
b)
bugs
c)
bookmarks
d)
programming
25.
Similar to promoting but generally considered more long-term; paid for by the company 
a)
descriptive title
b)
programming
c)
advertising 
d)
hype-man
26.
 Matrix-like visuals of a website and its links; can be used by customers to navigate a website; can be used by businesses to plan a website 
a)
graphics
b)
site maps
c)
cookies
d)
caches
27.
Located at the top of the Web browser; usually the title of the website; may include the name of the Web page; may also include a short description; used as titles in bookmarks and favorites
a)
search engine
b)
browser
c)
title bar
d)
history
28.
 Mechanisms through which pages connect to each other
a)
links
b)
friends
c)
compatibility
d)
visuals
29.
This program is used to access the Internet.
a)
Browser
b)
Internet
c)
World Wide Web
d)
DOmain
30.
A global network of computers all attached by wires is called a/an
a)
Webpage
b)
Internet
c)
Website
d)
Search Engine
31.
A single document viewed through a web browser
a)
Web browser
b)
Website
c)
Webpage
d)
Internet
32.
A program that helps you find webpages on the Internet
a)
Search Engine
b)
Web Browser
c)
World Wide Web
d)
Website
33.
What is www.madison-schools.com an example of? 
a)
Website
b)
Webpage
c)
Internet
d)
Visible web
34.
Another name for web address is _________.
a)
Website
b)
Webpage
c)
URL
d)
Web Browser
35.
True or False:
Plagiarism is not against the law.
a)
True
b)
False
36.
When you copy ideas or text without giving permission to the author, you are ________.
a)
Bibilography
b)
Plagiarizing
c)
Paraphrasing
d)
Copyright

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