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Worksheets

Marketing and Its Functions

Total questions: 10

Worksheet time: 3mins

Name
Class
Date
1.

A television commercial stresses the benefits of buying a new protein bar.

a)

Pricing

b)

Promotion

c)

Selling

d)

Product Service Management

2.

A retailer decides to mark down or lower the price the store's selection of products in August.

a)

Pricing

b)

Distribution

c)

Selling

d)

Product Service Management

3.

A team of workers approach customers in a mall to ask them their opinion about the upcoming political election and the candidates running for office

a)

Pricing

b)

Selling

c)

Distribution

d)

Marketing Information Management

4.

A small manufacturer applies for a bank loan in order to upgrade its computer network.

a)

Pricing

b)

Financing

c)

Distribution

d)

Marketing Information Management

5.

A manufacturer of apparel signs a contract with a company that specializes in trucking and warehousing of imported goods.

a)

Product Service Management

b)

Pricing

c)

Distribution

d)

Financing

6.

Steve works in marketing research. His main job is to gather data from focus groups and analyze it to discover marketing trends and customer buying patterns.

a)

Product Service Management

b)

Marketing Information Management

c)

Financing

d)

Distribution

7.

Any direct and personal communication with customers to assess and satisfy their needs and wants - involves not only satisfying customers but also anticipating their future needs

a)

Promotion

b)

Selling

c)

Distribution

d)

Pricing

8.

Moving products from the producer to the consumer.

a)

Distribution

b)

Pricing

c)

Selling

d)

Promotion

9.

Designing, producing, maintaining, and improving products or services to meet changing needs and wants.

a)

Marketing Information Management

b)

Product/Service Management

c)

Financing

d)

Selling

10.

Sponsoring a local football team by purchasing a banner advertisement on the field to give back and boost your image in the community.

a)

Distribution

b)

Promotion

c)

Product/Service Management

d)

Selling