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Advertisement & Marketing

Total questions: 15

Worksheet time: 14mins

Name
Class
Date
1.

Business process of creating relationship with and satisfying customers.

a)

Advertisement

b)

Marketing

c)

Market Research

d)

Market Study

2.

Process of gathering, analyzing, and interpreting information about market, product, or service to be offered for sale in the market, about the past, present and potential customers for the product or service.

a)

MARKETING PLAN

b)

MARKET RESEARCH

c)

MARKETING STRATEGY

d)

PRODUCT TESTING

3.

Asking survey questions aimed capturing needs, values, attitudes, behaviors and demographics.

a)

ADVERTISING TESTING

b)

BRAND AWARENESS AND REACH

c)

MARKET SEGMENTATION

d)

PRODUCT TESTING

4.

SATISFACTION AND LOYALTY ANALYSIS IS ?

a)

Keeping how effective your marketing campaigns really are.

b)

Measuring customer satisfaction to increase customer retention.

c)

Surveys that ask customers to choose between different products with unique features and price points.

d)

Tests of advertising campaigns can save you valuable time and resources.

5.

This word means "a picture, short film, song, etc. that tries to persuade people to buy a product or service"

a)

modification

b)

advertisement

c)

liaison

d)

inventory

6.

Which of these types of advertising is NOT mass media?

a)

television

b)

word of mouth

c)

internet

d)

radio

7.

WHERE can you find an ad? PICK 3 ANSWERS.

a)
b)
c)
d)
8.

Which one is an ad?

a)
b)
c)
d)

ALL OF THEM

9.

Which one is an ad?

a)
b)
10.

How many ads are here?

a)

1

b)

2

c)

3

d)

4

11.

The cost to air an ad during a particular television show depends on the ........... of the show

a)

cast

b)

popularity

c)

content

d)

producers

12.

What is this advertisement for?

a)

Old people

b)

Everybody

c)

Adult

d)

Children

13.

What this advertisement is about?

a)

Cloth

b)

Food

c)

Poder

d)

Cosmetic

14.

The advertisement is about.........

a)

Beverage

b)

Cloth

c)

Dessert

d)

Cosmetic

15.

What is advertisement try to do?

a)

to buy a product

b)

to sell a product.

c)

to make a product

d)

to survey a product