_________________ encoding involves items that get into our brain without our conscious awareness while ___________________ encoding requires attention, deep processing, and repetition to remember the items.

Memories are converted to long-term storage by the ________________ within the brain.

This mnemonic involves placing items to remember around a familiar place (aka Memory Palace):

This mnemonic creates smaller bits of information from larger items, so there is less to remember:

Spreading out your studying to 15 minutes/night for 8 nights instead of 2 hours of cramming right before the test:

A type of semantic encoding that involves using examples from your own life to help you create meaning:

The order of powerful ways to effortfully encode from least powerful to most powerful:

Going through questions at the end of each book section to check your knowledge is also known as:

Forgetting can occur at:

When you have put something in long-term, but can't quite get it out, this is known as the T.O.T. or:

When you call out your former girlfriend's/boyfriend's name instead of the person you are currently seeing:

When a person forgets where they were first exposed to information or images, and attributes the memory incorrectly:

People who were asked "How fast were the cars going when they smashed into each other?" recall more broken glass at the accident than was actually there, due to

The memory researcher who created The Forgetting Curve was: