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THE ENTREPRENEURIAL MIND (MIDTERM)

Total questions: 50

Worksheet time: 26mins

Name
Class
Date
1.

_______________ or market intermediaries, also serves as a very effective source for new ideas for entrepreneurs. The reason is that they ultimately deal with the ultimate consumers and, hence, better know the consumers’ wants.

a)

distribution channel

b)

warehouse

c)

supplier

d)

distributor

2.

In a sense, opportunity identification and selection are akin to, what is termed in marketing terminology, ‘____________________'

a)

research and development

b)

marketing research

c)

new product development

d)

market survey

3.

__________________ is a technique for using information from one source to solve a problem in another context. Often one solution to a problem or opportunity can be used to solve another problem.

a)

opposite thinking

b)

analogy thinking

c)

product modeling

d)

brainstorming

4.

Brainstorming technique was originally adopted by ____________________ in 1938 in an American Company for encouraging creative thinking in groups of six to eight people.

a)

Alex Osgorn

b)

Alex McOsborn

c)

Alex Osborn

d)

Alex Ostorn

5.

brainstorming means ..,

a)

using the brain to storm the issue/problem

b)

using the brain to think of a storm

c)

using the brain to study a storm

d)

using the brain to predict storm

6.

It’s a useful tool to consider if you feel your team is stuck with the conventional mindset and coming up with those “out-of-the-box ideas” seems to be difficult.

a)

opposite thinking

b)

brainstorming

c)

analogy thinking

d)

scamper technique

7.

This action focuses on reversing the order of interchangeable elements of an idea

a)

reverse

b)

modify

c)

put another use

d)

adapt

8.

This approach focuses on finding ways to use the idea or existing solution for another purpose and analyses the possible benefits if applied to other parts of the business.

a)

ELIMINATE

b)

MODIFY

c)

PUT TO ANOTHER USE

d)

SUBSTITUTE

9.

Substitution technique refers to...,

a)

explores the possibility to combine two ideas into a single, more effective solution

b)

replacing a part of your product, concept or process with another to achieve even better outcome

c)

analyses the possibilities to make the process more flexible and focuses on other similar incremental improvements to the idea, process, or concept

d)

Modifying the idea looks at the problem or opportunity from a bigger perspective and aims for improving the overall results, not just the idea

10.

The SCAMPER technique is created by _______________________, and is a method used for problem-solving and creative thinking.

a)

BOB DYLAN

b)

BOB MARLEY

c)

BOB EBERLE

d)

BOB RIVAN

11.

When organizing an idea challenge, there are different parameters that you can choose to achieve the outcomes you’re looking for, which of the following is NOT a parameter use in idea challenge

a)

theme

b)

time

c)

channel

d)

medium

12.

____________________________ means coming up with ideas and concepts for solving the aforementioned problems and further refining them into something that is ready to be implemented.

a)

solution delivery

b)

problem definition

c)

solution development

d)

problem discovery

13.

________________________ means an analysis by the organizing team to identify recurring themes, group ideas to them to refine the problem definitions, and finally, to choose one or a few problems to initially focus on.

a)

PROBLEM DISCOVERY

b)

PROBLEM DEFINITION

c)

PROBLEM RECOGNITION

d)

PROBLEM DENIAL

14.

_________________________ is a focused form of innovation where you raise a problem or opportunity with the hopes of coming up with creative solutions.

a)

IDEA CHALLENGE

b)

IDEA GENERATION

c)

IDEATION

d)

IDEA SCREENING

15.

brainstorming exercise to be effective needs to follow a modus operandi involving four basic guidelines, (check all four)

a)

One is differed judgment, by which all ideas are encouraged without criticism and evaluation.

b)

Withhold criticism of others’ ideas

c)

Generate as many ideas as possible

d)

Be creative, freewheeling, and imaginative

e)

Build upon piggyback, extend, or combine earlier ideas.

16.

A ____________________ is a concept that can be used for financial gain that is usually centered on a product or service that can be offered for money. An idea is the base of the pyramid when it comes to the business as a whole.

a)

BUSINESS PROCESS

b)

BUSINESS IDEA

c)

BUSINESS PROPOSAL

d)

BUSINESS DEVELPOMENT

17.

CHARACTERISTICS OF A PROMISING BUSINESS IDEA (CHECK ALL FOUR)

a)

INNOVATIVE

b)

RISKY

c)

UNIQUE

d)

PROBLEM SOLVING

e)

PROFITABLE

18.

WHICH OF THE FOLLOWING IS AN EXAMPLE OF AN "INNOVATIVE" BUSINESS IDEA?

a)

Uber was founded in 2009 and has become a $50 billion company in just 6 years, with its simple yet unusual idea of getting a taxi with the press of a button that has completely revolutionized the way we book taxis.

b)

Curemark is a biotech company founded by Joan Fallon, who noticed that a lot of the children she treated were low on an enzyme for processing protein and since then she has quit her job and has built Curemark to solve this problem.

c)

Uber was the first company to allow for taxicab hailing via mobile app. Because Uber had reached this market first, it had a USP and therefore it received loyal customers

19.

___________________________ is a business's ability to generate earnings compared to its costs over a certain period of time.

a)

INNOVATIVE

b)

PROFITABLE

c)

PROBLEM SOLVING

d)

UNIQUE

20.

For businesses, this could mean: creating new ideas, new product development through research and development, or improving existing services.

a)

INNOVATIVE

b)

UNIQUE

c)

PROBLEM SOLVING

d)

PROFITABLE

21.

It’s the front end part of the idea management funnel and it focuses on coming up with possible solutions to perceived or actual problems and opportunities.

a)

IDEA SCREENING

b)

IDEA INNOVATION

c)

IDEA GENERATION

d)

IDEA FINALIZATION

22.

A ________________ is a cognitive belief system consisting of interrelated beliefs, assumptions, and knowledge that we use to process information, inform our decisions, and guide our behavior.

a)

MINDSET

b)

BEHAVIOR

c)

INTENTION

d)

CHARACTER

23.

Those with an entrepreneurial mindset tend to Have compelling goals that keep them future-focused and intrinsically motivated, driving them to be..., (CHECK ALL THREE ANSWER)

a)

take ownership

b)

self directed

c)

highly engaged

d)

creative thinking

e)

action oriented

24.

An entrepreneurial mindset can be developed and enhanced through entrepreneurial experiences.

a)

true

b)

false

c)

maybe

d)

either ways

25.

Most doctors, scientists, engineers, business school grads and lawyers don’t have an entrepreneurial mindset. There are lots of reasons why, some of which have to do with how they are chosen by their respective educational establishments.

a)

TRUE

b)

FALSE

26.

The _________________________ is a state of mind interested in the pursuit of opportunity with scarce, uncontrolled resources.

a)

ENTREPRENEURIAL MINDSET

b)

ENTREPRENEURIAL INTENTION

c)

ENTREPRENEURIAL BEHAVIOR

d)

ENTREPRENEURIAL MOTIVATION

27.

Attitudes and motivation are what separates someone with an entrepreneurial mindset from another.

a)

TRUE

b)

FALSE

28.

A willingness to pursue an idea or a desired goal even when the probability of succeeding is low

a)

RISK ACCEPTANCE

b)

INDEPENDENCE

c)

NONCONFORMITY

d)

PREFERENCE FOR LIMITED STRUCTURE

29.

A tendency to show initiative, make decisions quickly, and feel impatient for results

a)

INDEPENDENCE

b)

NONCONFORMITY

c)

ACTION ORIENTATION

d)

OPTIMISM

30.

A tendency to experience one’s work as exciting and enjoyable rather than tedious and draining

a)

INDEPENDENCE

b)

ACTION ORIENTATION

c)

PASSION

d)

NEED ACHIEVEMENT

31.

A general belief in one’s ability to leverage skills and talents to achieve important goals

a)

PERSISTENCE

b)

FUTURE FOCUS

c)

SELF CONFIDENT

d)

OPTIMISM

32.

The ability to bounce back quickly from disappointment, and to remain persistent in the face of setbacks

a)

EXECUTION

b)

PERSISTENCE

c)

PASSION

d)

MOTIVATION

33.

The ability to turn ideas into actionable plans; the ability to implement ideas well

a)

FUTURE FOCUS

b)

IDEA GENERATION

c)

INTERPERSONAL SENSITIVITY

d)

EXECUTION

34.

The transmission of the message from sender to recipient can be affected by a huge range of things. Among those are, (check only two)

a)

LOCATION

b)

CULTURAL SITUATION

c)

TIME AND SITUATION

d)

INTENTION

35.

________________ ‘encodes’ the message, usually in a mixture of words and non-verbal communication

a)

RECEIVER

b)

SENDER

c)

FEEDBACK

d)

MESSAGE

36.

In face-to-face communication, the roles of the sender and recipient are not distinct. The two roles will pass back and forwards between two people talking.

a)

TRUE

b)

FALSE

37.

__________________ includes face-to-face, telephone, radio or television and other media.

a)

NON VERBAL COMMUNICATION

b)

WRITTENT COMMUNICATION

c)

SPOKEN/ VERBAL COMMUNICATION

d)

ILLUSTRATION COMMUNICATION

38.

Effective communication involves minimizing potential misunderstanding and overcoming any barriers to communication at each stage in the communication process.

a)

TRUE

b)

FALSE

39.

BENEFITS OF EFFECTIVE COMMUNICATION (CHOOSE THREE,3)

a)

Build a Positive Relationship with Employees

b)

Establish a Connection between Employees and Business

c)

Strengthens the Bond with Clients and Stakeholders

d)

Pre-requisite trait for every enterprise to taste success at an accelerated pace

40.

All the business associations get extremely profited from improved and effective communication.

a)

TRUE

b)

FALSE

41.

The idea delivers that entrepreneurs are born and the business acumen is passed on genetically to them.

a)

NURTURE INTENSIVE

b)

NATURE INTENSIVE

c)

NEUTRAL INTENSIVE

d)

NATIONAL INTENSIVE

42.

This idea expresses that entrepreneurs are developed over time, experience and learning.

a)

NATURE INTENSIVE

b)

NURTURE INTENSIVE

c)

NEUTRAL INTENSIVE

43.

The environment that a person lives in and the experiences that it faces forms an entrepreneur.

a)

TRUE

b)

FALSE

c)

IT DEPENDS

44.

Effective communication strategies and execution facilitates enterprise decision making to be faster and mature.

a)

AGREE

b)

DISAGREE

c)

PARTLY AGREE

d)

PARTLY DISAGREE

45.

A ______________________ is the factor that makes a company or a product stand out from its competitors, whether it is through; pricing, quality, customer service or innovation.

a)

UNIQUE SELLING PRACTICE

b)

UNIQUE SELLING PERSPECTIVE

c)

UNIQUE SELLING POINT

d)

UNIQUE SELLING PARAMETER

46.

The purpose of the SCAMPER is to ...,

a)

make adjustments to some parts of the existing idea or process to reach the best solution

b)

raise a problem or opportunity with the hopes of coming up with creative solutions

c)

show the most potential for actual implementation and delivery and assigning people to make them happen

d)

refine the problem definitions, and finally, to choose one or a few problems to initially focus on

47.

___________________ analyses the possibilities to make the process more flexible and focuses on other similar incremental improvements to the idea, process, or concept.

a)

ADAPTATION

b)

MODIFY

c)

SUBSTITUTE

d)

ELIMINATE

48.

Entrepreneurial success cannot exist without maintaining a healthy and reliable relationship with clients and other stakeholders.

a)

TRUE

b)

FALSE

49.

Adapting the idea looks at the problem or opportunity from a bigger perspective and aims for improving the overall results, not just the idea.

a)

true

b)

false

50.

Brainstorming ultimately boils down to generate a number of ideas to be considered for the dealing with the issue/problem.

a)

TRUE

b)

FALSE