WorksheetsAudience Terminology Recap
Total questions: 11
Worksheet time: 8mins
Which best describes pyschographics?
Where your audience lives
An audiences personality, interests and lifestyle
How much your audience earns
Your audiences age, gender, ethnicity
What best describes the definition of geodemographics?
Your audiences social income determines their interests
Your audiences age, gender, ethnicity determine their interests
Their lifestyle, personality determine their interests
Where your audiences lives determines their interests
Someone who is from a working class background would be classed in which Social Class Category?
ABC1
C2DE
What statement best describes demographics?
Where an audience lives
An audiences age, gender, social class and ethnicity
An audiences personality, lifestyles and hobbies
A Trailer for a new Marvel Film would be aimed at...
A mainstream audience
A niche audience
An alternative audience
An trailer for an independent game would be aimed at
a niche audience
an alternative audience
a mainstream audience
What statement best describes a niche audience?
A product aimed an alternative target audience?
A product aimed at a popular target audience?
A product aimed at a small, specific target audience?
Someone conducting their own research survey is known as what type of research?
Primary
Secondary
Collecting research from a website is known as?
Primary Research?
Secondary Research?
Research that is detailed
Qualititative
Quantitative
Research that gives you statistical data
Qualitative
Quantitative
