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การเขียนแผนธุรกิจ

Total questions: 15

Worksheet time: 8mins

Name
Class
Date
1.

In writing a business plan, this part of your business plan is where the "overview of the company" is discussed as well as the "mission statement".

a)

Costumer Profile

b)

Company Profile

c)

Competitor Profile

d)

Marketing Profile

2.

What is SWOT Analysis?

a)

A SWOT analysis is a management method whereby an organization can assess major external factors that influence its operation in order to become more competitive in the market.

b)

A SWOT analysis is the compilation of strengths and weaknesses of the company.

c)

A SWOT analysis is a compilation of your company's strengths, weaknesses, opportunities and threats.

d)

A SWOT analysis is a theory based on the concept that there are five forces that determine the competitive intensity and attractiveness of a market.

3.

This section of a business plan should include the conclusions of the data you have gathered through a market analysis pertaining to consumers.

a)

Costumer Profile

b)

Company Profile

c)

Competitor Profile

d)

Marketing Profile

4.

What is PEST Analysis?

a)

A PEST analysis is a management method whereby an organization can assess major external factors that influence its operation in order to become more competitive in the market.

b)

A PEST analysis is the compilation of strengths and weaknesses of the company.

c)

A PEST analysis is a compilation of your company's strengths, weaknesses, opportunities and threats.

d)

A PEST analysis is a theory based on the concept that there are five forces that determine the competitive intensity and attractiveness of a market.

5.

The following are external factors of business EXCEPT.

a)

Political

b)

Social

c)

Employee

d)

Technological

6.

This plan is all about identifying your business' target market and creating strategies for reaching those customers.

a)

Marketing Plan

b)

Sales Plan

c)

Financial Plan

7.

This is a plan that details the strategies the business will use to sell products and services and increase revenue.

a)

Marketing Plan

b)

Sales Plan

c)

Financial Plan

8.

This is a part of a business plan that provides relevant financial information, including historical data and financial projections showing the impact of your new product.

a)

Financial Plan

b)

Marketing Plan

c)

Sales Plan

9.

Identify the scenario on which corporate strategy by porter's five forces is being discussed.

"Your business is all about street foods, in business, you can never go wrong with food, however, there are a lot of entrepreneurs entering the said business."

a)

Supplier Power

b)

Buyer Power

c)

Threat of Substitution

d)

Threat of New Entrants

e)

Degree of Rivalry

10.

Identify the scenario on which corporate strategy by porter's five forces is being discussed.

"You have a clothing line, and you have more than ten bidders for as your market supplier, this would mean that you have high supply."

a)

Supplier Power

b)

Buyer Power

c)

Threat of Substitution

d)

Threat of New Entrants

e)

Degree of Rivalry

11.

Identify the scenario on which corporate strategy by porter's five forces is being discussed.

"You took a franchise of a famous fast food, and in your community three more people decided to make franchise of the famous fast food. What threat can this be?"

a)

Supplier Power

b)

Buyer Power

c)

Threat of Substitution

d)

Threat of New Entrants

e)

Degree of Rivalry

12.

The following are important criteria for valuing services or products EXCEPT.

a)

Experience of your costumers.

b)

Capabilities of product and services.

c)

Your own personal interest and wants.

13.

Why should you register your business?

a)

Legal Protection

b)

Financial Protection

c)

Criminal Protection

14.

The five forces of Porter is preferably ______..

a)

Low

b)

Medium

c)

High

15.

The following are used for target market, "Costumer Profiling" EXCEPT.

a)

Interview Potential Costumer

b)

Holding Focus Group Discussions

c)

Conducting Surveys

d)

Personal Idea